Connecting to the
Next Generation
2026 AMIN Europe Conference Lissabon.
Welcome to the “Connecting to the next Generation’ Amin Conference in Lisbon.
The future of our industry depends on how well we connect with the next generation. Connecting to Gen-Z means more than speaking their language — it’s about understanding their mindset, culture and expectations. It’s about building with them, not just marketing to them.
Collaboration plays a key role in making that happen. Through co-creation, co-pitching and shared inspiration, we can explore new ways to stay relevant and impactful for a generation that values authenticity, creativity and community.
As a global network, AMIN brings together a wealth of knowledge, creativity and energy. This conference is designed to tap into that collective power and turn it into fresh ideas, meaningful insights and new opportunities to connect with Gen-Z.